As the Online Panel Research industry continues to grow, so does the media attention surrounding online research. The impact this has on the image of the industry can not be underestimated. It is therefore more important than ever to take away client concerns and establish the integrity of panel research. At the ESOMAR Panel Research 2007 conference, we will drive forward the debate on quality and ethics. In addition to this we will look at the opportunities that the newest and most innovative applications provide for business solutions.

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